"In the city there are already enough traffic jams - corks."
"В городе и так есть достаточное пробок."
In the city On Georgian Market Ikano Wine may seem unordinary due to the fact that it has no cork. Indeed it is unusual brand, while others take time and effort, Ikano opens up easily and welcomes people with its unique flavors. We wanted to raise awareness about this unorthodox feature and inform Tbilisi residents that Ikano has no cork.It’s a fact that Tbilisi is always overloaded with Traffic Jams and it gave us an idea for our creative campaign, because in Georgian Language Cork means same as traffic Jam. So we made posters humorously depicting pictures of above mentioned traffic jams on wine corks.
#CreativeCampaign#SocialMedia
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