Icons always need to work with the best on the highest possible standard. Usually, for icons made of flesh and bones, that relates to having the best coaches, managers, physicians or consultants. For a football, that means high-tech production. Brazuca is produced in China by a long-term partner and supplier of the adidas Group, Longway. Why in China at this very factory? The answer is easy: know-how. Since the beginning of the cooperation with the adidas Group in 1997, Longway has established itself as the expert in high-tech ball production.